Enter churn rate calculator values

Enter customers at start.
Enter customers lost.
Churn rate
5%
Retained customers
950

Churn rate is 5%; 950 customers retained.

Summary

Calculate period churn rate from starting customers and customers lost.

Calculation details

Lost customers cannot exceed the starting count.

Formula

Churn rate = customers lost / customers at start.

Worked example

Worked example

Churn rate is 5%.

How it works

Enter customers at period start and customers lost. Lost customers cannot exceed the starting count.

Frequently asked questions

What does the Churn Rate Calculator calculate?

Lost customers cannot exceed the starting count.

Should I use this result for financial reporting?

Use it as an estimate and verify reporting, accounting, tax, and legal treatment with qualified professionals.

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